Refrigeration industry dry goods sharing How to choose air conditioning in summer to save money

Refrigeration industry dry goods sharing How to choose air conditioning in summer to save money

The pace of summer is getting closer and closer to us, and domestic air-conditioning and refrigeration manufacturers are also preparing for market share competition.

　　 At present, the market has the greatest potential, the highest value, and the most widely used section of central air conditioning.

　　 In addition to the application of household air conditioners and duct machines, central air conditioners in large factories and shopping malls are also a piece of "fat" in the eyes of manufacturers.

Gree and Haier, the first brothers and sisters in the domestic refrigeration market, are the two major central air-conditioning manufacturers, occupying a large share of the refrigeration market. However, apart from this "big mountain" accident, similar to Chigo, Mitsubishi and others rely on its low prices and higher prices. The price-performance ratio has been favored by many customers and has a place in the highly competitive market.

　　 Although Gree and Haier have been in the ring for more than ten years, they are still half-shared in terms of market share. In recent years, they have improved their influence in terms of technology and brand.

　　As consumers, how do we spend the least money and buy the best products in the era of "fast food economy"?

　　The staff of the well-known trademark in the semiconductor industry, Stoner, share some of their own experiences.

　　 First of all, the "sales promotion" mentioned by air-conditioning companies does not mean discounts. Because in the early days of the holidays, the headquarters has secretly increased the price by 10%, it is unwise to go shopping during the holidays at the risk of being crowded. If you have a demand for air conditioners, you may wish to contact the manufacturer to buy the goods you need at the purchase price, and you can also set the date of receipt. Even if it is within half a year, you can guarantee delivery to your door for installation, which is properly saved. A sum of money doesn’t have to be wasted on holidays and robbed of others in the mall.

　　 Next, the air conditioner is divided into different numbers of horses. Generally, households will choose 1.5 to 2 horses, but considering the height of the floor and the permeability of the room, the effect may not be consistent with the expected goal, so the choice of hanging up must leave room for yourself instead of a few hundred dollars. Money is a tragedy if money is spent but no effect.

　　 Finally, the performance of the air conditioner is closely related to the hardware. General materials cannot withstand long-term, high-power operation, and problems such as burnt smell will occur, which not only affects the user experience, but also poses a certain threat to the health of the elderly and children at home.

　　Common plastic packaging shells and iron sheets will cause problems such as deformation and thermal corrosion. Choosing ceramic substrates and high-end packaging will give users a better experience and higher security.

Although it is the era of online marketing, user experience is fundamental. Good marketing is established on the basis of excellent products. Consumers’ needs should not be guided, but consumers should make demands, and the market is responsible for supply. Rational consumption.

With the rapid rise of middle-class families, people’s living needs have gone from going to a well-off life to pursuing a higher quality of life. Cheap and practical may still be the living needs of most people, but most families have begun to consider a more “comfortable life". It has to be said that the accelerated development of society has made young people’s consumption concepts appear many fashionable viewpoints of "advanced consumption".

Maybe you can’t use the best, but you will definitely not use the worst. This is the current consumer philosophy of the public. Brands like Gree and Haier have a strong reputation effect because the public subconsciously accepts the idea of ranking in circles. In this way, consumers who choose phobias will directly choose the "best brand."

　　 However, as consumers, we are guiding the consumption outlook and the market leader. We must look at these "first products" from the perspective of critical brands and scrutiny, and don't let price become the dominant factor in consumption.